This Week in Socials – 10th January 2025
TikTok Appeals to Trump Amid Looming US Ban In an unexpected twist, TikTok seems to be leaning into President-elect Donald…
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Social Media Storytelling: How to Build a Strong Narrative
Humans are wired for stories. We connect with characters, empathise with struggles, and celebrate triumphs. While flashy graphics and snappy…
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This Week in Socials – 3rd January 2025
Happy New Year from everyone at SMMS! We’re excited to kick off 2025 with a look at some of the…
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This Week in Socials – 6th December 2024
Meta Enhances Broadcast Channels with New Engagement Features Meta is transforming its Broadcast Channels to make them more dynamic and…
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This Week in Social Media – 29th November 2024
Australia Bans Under-16s from Social Media Apps The Australian Government has passed a new law banning users under 16 from…
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This Week in Socials – 22nd November 2024
Instagram Is Removing the Option to Follow Hashtags Instagram is making waves by eliminating the option to follow hashtags, a…
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This Week in Socials – 15th November 2024
Instagram Expands More Post Types Instagram has broadened its “Boost” feature, allowing more organic posts to be promoted into ads.…
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John Lewis Have Released Their 2024 Christmas Advert!
John Lewis & Partners has officially released their 2024 Christmas advert, adding yet another iconic story to their line-up of…
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This Week in Socials – 8th November 2024
Who Spends the Most Time on Social Media? Visual Capitalist has published a new report, breaking down which countries top…
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This Week in Social Media – 1st November 2024
YouTube Adds New Fan Interaction Features and Enhanced Content Insights YouTube is rolling out a significant update to its YouTube…
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