Our Brief
From PR to PI, we helped take Agatha Raisin’s social media from zero to hero. We were enlisted to support the campaign last minute and decided to launch the campaign via Mammoth Screen’s social accounts as they already had existing followers. We supported the social activity on Sky 1 but also created unique and fun assets of our own. As always, we followed clear branding guidelines & tone of voice, which were decided through working closely with Mammoth Screen.